How to make a one-pager, with a template and AI prompt
Short answer: a one-pager is a single page that explains your company, product or project at a glance: the problem, what you do, proof, and one next step. Use the template below, ask Claude or ChatGPT to turn it into a designed page, and send it as a link instead of a PDF, so it opens nicely on a phone and you can update it any time.
On this page
A company one-pager made with Claude and published with DocPin.
What a business one-pager is for
Product one-pagers, project briefs and event one-pagers follow the same idea: everything that matters, nothing that doesn't, readable in under a minute.
One-pager template
Fill this in, or paste it into your AI with whatever notes you have:
How to make a one-pager with AI
- Start from what you already haveYour website, a pitch deck or sales notes. Paste them in; the AI is good at cutting things down.
- Ask for a designed HTML page, not a documentYou'll get real layout: a dark header, stat cards, columns. The prompt below asks for it.
- Cut until it fits“Make it shorter”, “one line per bullet”. If you have to scroll a lot on a laptop, it's not a one-pager yet.
- Publish it on a linkThen put the same link in your email signature, your proposals and your pitch emails.
Send it as a link, not a PDF
- Always current: change a number and every link you've ever sent shows the new version.
- Reads well on phones, where most forwarded emails get opened.
- See who's reading: view counts on every plan; for an investor one-pager, limit it to named emails on Pro and see who opened it.
- Your own domain on Pro, like docs.yourcompany.com/one-pager.
Need a PDF too? Open the page and print to PDF. The page stays the version you keep up to date.
One-pager tips
- Lead with the outcome, not your company history.
- Numbers beat adjectives. “6.5 hours saved a week” beats “saves time”.
- One call to action. Give the reader one obvious thing to do next.
- Write for the forward. The person who reads it may not have been on the call, so don't rely on context.
About the examples: Tackworth Inc., Pushpin Supply Co., Paperweight Studio and Staple Theory are made-up companies from the DocPin universe, starring Sheet, our mascot, and friends. Your page uses your own brand, not ours.
Questions people ask
What is a one-pager?
A single page that explains a company, product or project at a glance: the problem, what you do, proof, and one next step. It's often sent to prospects, investors or new partners.
What should a company one-pager include?
Your name, a one-sentence headline, a short summary, three or four numbers that prove it, the problem, what you do, pricing or how to work with you, a customer quote, and one call to action.
Can ChatGPT make a one-pager?
Yes. Paste your website copy, deck or notes into ChatGPT or Claude and ask for a one-pager as a single HTML page. You can then publish it to a link with DocPin.
Should a one-pager be a PDF?
It's better as a link. A page reads well on a phone, can be updated without resending, and shows you how many people opened it. You can still print it to PDF when someone asks.
How long should a one-pager be?
It should fit on one laptop screen, or one printed page, and take under a minute to read.
Got a page to send?
Put it on your own link in a minute. Free for 3 pages, no credit card.
Start freeSources, checked 8 November 2026:
- Example page: Staple Theory one-pager (a made-up company)
- DocPin: Turn an HTML file into a link